A ring worn by Elvis Presley sold this week at GWS Auctions for $656,000.
The piece of jewelry was the first ring the "King" had made with the "TCB" logo, which stood for "Taking Care of Business," the motto Presley used when he made his famed comeback tour in 1969.
The 14-karat yellow gold piece has a 7.56 carat diamond in the center with another 2.25 carats in accents around the ring.
Elvis, then 40, gifted the ring to J.D. Sumner, his boyhood idol and the lead of his backup singers, on stage during a concert in Asheville, North Carolina, in 1975.
When Presley died in 1977, he was buried with a replica of the ring.
The original ring was first bought by Ohio-based land developer Mike Moon, who purchased it from Sumner in 1980, along with four other pieces of jewelry for $125,000.
Moon sold the ring alone through GWS Auctions for $440,625 in 2020.
Darren Rovell is the founder of cllct.com and one of the country's leading reporters on the collectible market. He previously worked for ESPN, CNBC and The Action Network.