Tom Brady’s personal collection of memorabilia and watches went under the hammer at Sotheby’s on Tuesday night in New York, including jerseys, helmets and game-used balls from his Hall of Fame career.
When the night was finished, 41 total lots from the GOAT collection sold for $9,004,800 million (average sale of $219,629).
Tom Brady’s cleats from Super Bowl XXXIX, the Pats third title, just sold for $264,000 at @Sothebys.
— Darren Rovell (@darrenrovell) December 11, 2024
Why does it have No. 28 written on the back instead of No. 12? Because Brady liked Corey Dillon’s cleats better than his and wore them! pic.twitter.com/UUhFrcJqlE
Brady’s Tampa Bay Buccaneers jersey, worn during the game in which he broke the NFL’s all-time passing yardage record, sold for $504,000. It had a pre-sale estimate of $400,000 to $600,000.
A jersey from his final collegiate game, worn in the 2000 FedEx Orange Bowl for Michigan, sold for $792,000, a record for any college football jersey.
Some of the more outside-the-box memorabilia included a wristband worn during Super Bowl LI, in which Brady led the Patriots to a legendary comeback against the Falcons after being down 28-3, which sold for $204,000.
Perhaps the most off-beat item was the Dunkin' Donuts track suit worn by Brady during a 2024 Super Bowl commercial. Signed by actors Ben Affleck and Matt Damon, the suit sold for $50,400.
While not the most expensive sale of the evening, it might be the most viral: The shirt Brady wore during his 2000 NFL combine workout, when he ran a 5.28-second time in the 40, the slowest by a quarterback at that combine, sold for $144,000.
Pieces from Brady’s extensive watch collection also sold, lead by a Daytona Paul Newman "John Player special" ($1.14 million), a white gold and diamond-set flying tourbillon Royal Oak worn during the recent Netflix roast ($720,000) and a Richard Mile 35-03 “Baby Nadal” ($384,000).
Will Stern is a reporter and editor for cllct.