Topps NOW will have an all-new design and parallel structure for 2025, as the program enters its 10th year.
In addition to the new design, the parallel structure for NOW will match other key Topps products, with Gold numbered to 50, Orange numbered to 25, Black numbered to 10, Red numbered to five and the Foilfractor 1/1.
???????????????????? ????????????????: The brand new 2025 Topps NOW design has arrived.
— Topps (@Topps) February 21, 2025
In addition to an all-new look, this season's Topps NOW collection has several other big upgrades:
• Parallel structure now matches other key products with Gold /50, Orange /25, Black /10, Red /5, & a 1/1… pic.twitter.com/0w4MvmczXr
Parallels will now be printed on a foil card stock with a holographic finish. New chrome and Opal Chrome parallels will also be added to drops as they hit specific print run totals.
Cards with print runs of more than 50,000 will have additional chrome parallels numbered to 99, 50 and lower, while 100,000-plus print run drops will include new parallels /25, /10, /5 and 1/1 Superfractors.
The new Opal Chrome parallels, numbered /50, /25, /10, /5 and lower, will be included as drops reach prints runs above 250,000 and 500,000.
First launched in 2016, Topps NOW is a print-to-demand program with regular drops that attempt to capture important and iconic moments as they happen in real time. Topps NOW drops are available for purchase during a limited release window and often include randomly inserted chase cards and parallels.
To date, the most famous Topps NOW chase card has been the Olympic triple autograph 1/1 featuring LeBron James, Steph Curry and Kevin Durant. Released as part of a drop celebrating the Team USA’s gold medal win over France, the auto remains one of the most coveted cards that have yet to surface publicly.
Collectors purchased a then-record 588,035 base cards chasing the triple autograph.
That record has since been broken by the Topps NOW card celebrating Shohei Ohtani’s historic 50-50 season, which sold a record 653,737 copies.
Ben Burrows is a reporter and editor for cllct.